For health and wellness professionals ready to grow…
Are you ready to show up in a bigger way online? Maybe your website is outdated and sitting stagnant. Maybe you have a premium offer that isn’t selling as well as you’d like. The way to use the internet to your advantage—and finally grow your health and wellness business—is to get clear on your brand message and set up a website that works while you sleep.
Getting more consistent leads from your site
Attracting clients who appreciate the value of what you do
Charging more for your services without any resistance
Closing sales without the drama
Gaining the confidence to expand your offerings
Seeing a bigger return on your marketing dollar
All this is possible with a clear brand message and StoryBranded website!
StoryBrand. It’s the secret sauce I use to write marketing materials that will help you effortly connect and build trust with the people who need you the most.
It’s a framework that was developed by Donald Miller and first explained in his book, Building a StoryBrand. The concept is simple. People’s brains are wired for story, so when we follow a story framework, people will tune in and listen.
One key thing that makes StoryBrand different than any other marketing system is that it focuses on CLARITY FIRST. The StoryBrand mantra is “if you confuse, you lose.”
Nobody wants to burn a bunch of calories trying to figure out what in the world you do or how you can help. That’s your job (and really my job as your writer) to do the hard work of getting your message clear for them.
Another unique thing about StoryBrand is that it’s customer-focused. Your customer is the hero of your brand story (not you!). You are merely the trusted guide to help the hero save the day.
Since becoming a Certified StoryBrand Guide in 2018, I’ve been able to get my clients more consistent leads and sales than ever before. I lean on StoryBrand to craft you a clear brand message and then any marketing materials you need (hint: you probably need to start with your website first!)
“As an avid story collector of my patient’s lives, the StoryBrand process was a natural fit. Thank you, Sarah, for taking something that was overwhelming without a starting point in site, and quickly moving me to a rebranded website I can share with the world!”
-Nasha Winters, ND
How the Process Works
We’ll kick off your project with a 90-minute strategy session to brainstorm and clarify your marketing message. After that, we’ll meet once a week for shorter sessions to review drafts of all your copy and content.
Copy that You’ll Love
You’ll receive drafts of all your copy for review. You can share your feedback in whatever way is easiest for you—via Zoom meetings or Voxer messages. I’ll make revisions until your copy feels 100% authentic and ideal for YOU.
Collaboration to Take Care of It ALL
My main jam is writing copy. I don’t do website design or ads or SEO. However, I’m connected with an incredible network of other marketing professionals who I collaborate with to bring your copy to life and be sure it works to grow your health and wellness business in the way that fits you best.
“I swear Sarah can get inside my head and see what I’m thinking, then puts it into words for me! I’m having so much fun working with her, and rewriting our website is now my favorite part of the process!”
~Senia Mae Tuominen, L.Ac.
MOST POPULAR COPY PACKAGES
Website Copy Complete
For Health Professionals Who Want to Attract More High-Quality Leads from their Website!
* Complete Messaging Guide
* Copy for 4 Core Website Pages
* Copy for Opt-In & Thank-You Page
*Lead Magnet Optimization
* Email Nurture Sequence for Automation
Sales Funnel Complete
For Health Professionals Who Want to Automate Sales for a Premium Offer!
* Offer-Specific Messaging Guide
* Copy for a Sales Page Copy & Video Script
* Copy for Opt-In & Thank-You Page
* Email Sales Sequence for Automation
* Email Sales Blitz for Quick Sales!
Not what you’re looking for? No problem. Let’s jump on a call so I can find out what you need and see if I can help!
Here’s What Others are Saying
“After working (unsuccessfully) with several other firms who promised amazing results and delivered mediocre materials, we found Sarah. Sarah went above and beyond to deliver content that reflects our brand, ourselves, and the patients we want to attract. Her insight was invaluable and well worth the investment. I wish we had found her 4 years ago when we opened our practice!”
~Kelley Mulhern, DC
“Sarah Cook is a fantastic copywriter who has the skill and intuition to tune into her subject and her audience and deliver a clear message. She has revived our website content and helped us re-engage our email subscribers. We recently launched an online program and I have no doubt that her email campaign was instrumental in its success.”
~Nirala Jacobi, ND
“Working with Sarah was transformative for our organization. She was easy to work with and very efficient with our time. We are so grateful for her effort and commitment.”
~Grace Callahan, President CoAND
“Sarah was a huge help to our medical practice and takes initiative to stay on the cutting edge of marketing and health. I highly recommend her to anyone looking to clarify their message and attract qualified leads.”